A good online presence is essential for any organisation to succeed in the modern digital era. With millions of prospective consumers using the internet every day, it's critical to successfully connect and interact with your target market. A digital marketing…
With White Hat SEO, I can't promise that these tactics will rank your website at the top, but they should increase the amount of organic exposure and traffic it receives without the assistance of search engines. Through the number of…
Marketers and SEOs have suffered significantly in 2023, to put it mildly. How can you be certain that the maximum impact is being made by your SEO work? Despite spam updates, E-E-A-T, and informative material, the SEO techniques discussed in…
Pay-per-click is referred to as PPC. PPC online marketers receive payment each time a user clicks on one of their ads. PPC advertising is typically done on the search engine results pages (SERPs) of search engines like Google. In…
What is Dwell time? Dwell time is the time a person "dwells" on a web page after leaving and then coming back to a search engine results page (SERP). Now I'm done. It differs from bounce rates and duration periods…
Any business that wants to be competitive in 2022 will have to use video marketing. Without employing videos as part of their content strategy, businesses will find it harder and harder to stand out as the internet becomes more and…
Now a question that is spoken about and might go on till the end of time is what's better, Bing or Google?. For SEO focuses people look at optimising their rankings for google, at the end of the day it…
So What is Seo? The Purpose of SEO (Search Engine Optimization) Digital marketing includes SEO, which is essentially a collection of tools and best practices that assist websites in improving their search engine rankings. If your business is languishing on…
If your business is carried out all, or partially, online, then you should seriously consider the effectiveness of your digital marketing strategy - if you have one that is. If your business is locally focused, for example, a restaurant, hairdresser,…
If you’ve got your own website, the chances are you’ve heard about https. And if that website is currently HTTP, then you’ve probably been told that you need to change that ASAP!
So, why is everyone talking about https?