Content Marketing

This amazing free tool provided by Google is often not used to its full potential. Do you use utilized your analytics efficiently? This article highlights some of the helpful tools that Google analytics offers.

On the 25th of September 2014, Google announced that they were making updates to their Panda algorithm, which helps determine your Google ranking. Google Panda is designed to filter out untrusted websites and to penalize websites with “thin” or poor content, and reward high-quality content. Your Google ranking can directly affect the amount of traffic to your website, so it is important to have a high-quality content.

Blogging gives your business a chance to have a conversation and share their values with customers which will encourage interaction, comments, and feedback. However, there is a question as to whether it actually encourages more people to come to your website. Here are a few reasons that blogging will benefit your business!

When was the last time you rebuilt your website? If your answer was “no” or “not in the last three years” it’s probably in need of an upgrade. Not just because web design techniques evolve and change, and as do expectations of what a good website looks like; but also because you’re likely missing out on the rapidly growing mobile web market.